Looking forward to the onslaught of summer movies in the coming months? Take note of which ones you, or your friends, see as they can say a lot about you. A study by Meebo found people in certain personality categories (Optimists, Extroverts, Creatives, Risk Seekers, and Spotlight Seekers) planned on seeing the same movies as others in their category.
Want to see The Expendables 2? You might be a Risk Seeker. Can’t wait for Snow White and the Huntsman? You may have your Creative hat on.
While it’s certainly fun to take personality tests and figure out where you fall, this information can be extremely useful for marketers. If you’re trying to sell an environmentally-friendly water bottle, then you should probably advertise during “The Amazing Spider-Man 2” to catch those Optimists interested in sustainability .